Brand · for business

Zalando gift cards for business

Europe's fashion default. Closed-loop, multi-country, popular for employee rewards.

Closed-loopFashionLast verified: 20 June 2026
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About the card

Zalando is the largest fashion marketplace in Europe with strong recognition across DE, NL, FR and GB. A Zalando gift card is closed-loop and redeemable on the local Zalando storefront.

Closed-loop status means Zalando qualifies as Sachbezug in Germany (within €50/month under § 8 EStG) and slots into the Dutch WKR vrije ruimte. In France a Zalando card can fit a CSE chèque cadeau program for recognised events.

Where teams use it

  • Employee birthdays and work anniversaries
  • Spot bonuses and peer-to-peer recognition
  • Client thank-you and relationship moments
  • Research, panel and survey incentives
  • Sales SPIFFs and channel-partner rewards

Tax compliance by market

How this card sits inside each country's framework. General information, not tax advice — confirm with your accountant for material program volumes.

Market Framework Status Note
Germany Sachbezug · § 8 EStG · €50 / month Compliant Closed-loop, qualifies as Sachbezug within €50/month under § 8 EStG.
Netherlands WKR vrije ruimte + kleine geschenkenregeling Compliant Fits WKR vrije ruimte.
France URSSAF chèque cadeau · €200 per event Compliant Eligible as a chèque cadeau via a CSE for recognised URSSAF events, within €200 per event.
United Kingdom Trivial benefits · £50 per gift Compliant Fits trivial benefits within £50 per gift.
United States Cash-equivalent fringe benefit · W-2 Not in market Not present in the US market.
Germany
Compliant
Sachbezug · § 8 EStG · €50 / month

Closed-loop, qualifies as Sachbezug within €50/month under § 8 EStG.

Netherlands
Compliant
WKR vrije ruimte + kleine geschenkenregeling

Fits WKR vrije ruimte.

France
Compliant
URSSAF chèque cadeau · €200 per event

Eligible as a chèque cadeau via a CSE for recognised URSSAF events, within €200 per event.

United Kingdom
Compliant
Trivial benefits · £50 per gift

Fits trivial benefits within £50 per gift.

United States
Not in market
Cash-equivalent fringe benefit · W-2

Not present in the US market.

General information about gift card tax frameworks. Not tax advice; confirm with your accountant for material program volumes.

How to order in bulk

On gift.cards you only pay the face value — there are no platform or setup fees.

  • Free self-serve account, no setup or platform fee — you only pay the face value
  • Send individual cards, bulk CSV batches, or trigger sends via REST API
  • One consolidated invoice per program; per-program reporting for finance
  • Whitelabel redemption page on your own brand

Frequently asked questions

Is Zalando one card across countries?

No — each country has its own storefront. gift.cards routes to the correct local Zalando based on the recipient country.

Does Zalando qualify for Sachbezug in Germany?

Yes, within the €50/month tax-free allowance under § 8 EStG. Zalando is closed-loop and not convertible to cash.

Can I include Zalando in a choice card?

Yes — Zalando is a popular option inside European multi-store choice cards on gift.cards.

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The Dutch multi-store classic. 25,000+ acceptance points, WKR-friendly.

Related

Tax & complianceTax-free gift cards — Germany →Tax & complianceTax-free gift cards — Netherlands →Use caseEmployee rewards →PillarCorporate gift cards in Europe →

Send your first batch this week

Free account, no setup, one invoice for the whole batch.

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