The Dutch multi-store classic. 25,000+ acceptance points, WKR-friendly.
The VVV cadeaukaart is the best-known multi-store gift card in the Netherlands. The recipient picks where to spend it across 25,000+ acceptance points covering retail, hospitality and experiences.
Because every onward redemption is at a single closed-loop merchant, the card stays in-kind for tax purposes — it qualifies for the WKR vrije ruimte and is widely used for kleine geschenken to clients.
On gift.cards you can issue VVV in any face value, send individually or in bulk, and deliver via email, link or API.
How this card sits inside each country's framework. General information, not tax advice — confirm with your accountant for material program volumes.
| Market | Framework | Status | Note |
|---|---|---|---|
| Germany | Sachbezug · § 8 EStG · €50 / month | Not in market | Dutch-only acceptance network. |
| Netherlands | WKR vrije ruimte + kleine geschenkenregeling | Compliant | In-kind multi-store card, fits WKR vrije ruimte and kleine geschenkenregeling (€227 limit for clients in 2026). |
| France | URSSAF chèque cadeau · €200 per event | Not in market | Dutch-only acceptance network. |
| United Kingdom | Trivial benefits · £50 per gift | Not in market | Dutch-only acceptance network. |
| United States | Cash-equivalent fringe benefit · W-2 | Not in market | Dutch-only acceptance network. |
Dutch-only acceptance network.
In-kind multi-store card, fits WKR vrije ruimte and kleine geschenkenregeling (€227 limit for clients in 2026).
Dutch-only acceptance network.
Dutch-only acceptance network.
Dutch-only acceptance network.
General information about gift card tax frameworks. Not tax advice; confirm with your accountant for material program volumes.
On gift.cards you only pay the face value — there are no platform or setup fees.
Bij meer dan 25.000 acceptatiepunten in Nederland, in alle hoofdcategorieën: retail, horeca, beleving en cultuur.
Ja. Het is een multi-store in-kind card; elke onderliggende redemption is bij één merchant, dus de kaart blijft fiscaal in-kind.
Nee — het acceptatienetwerk is Nederlands. Voor internationale rewards gebruik je een lokale equivalent per land.
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Free account, no setup, one invoice for the whole batch.