Europe's largest consumer-electronics chain. Closed-loop across DE and NL stores.
MediaMarkt Gift Cards apply to the full electronics catalogue in MediaMarkt physical stores and on the local mediamarkt.de or mediamarkt.nl webshop — TVs, laptops, headphones, white goods, gaming. For employees the card lands as a real upgrade they can use at home or at their workstation.
MediaMarkt is closed-loop and qualifies as Sachbezug in Germany within €50/month under § 8 EStG, and fits the Dutch WKR vrije ruimte. It's a strong fit for tech-leaning employee perks and onboarding kits.
On gift.cards we deliver country-specific MediaMarkt cards (MediaMarkt DE vs. MediaMarkt NL are separate SKUs) with one consolidated invoice for the issuing company.
How this card sits inside each country's framework. General information, not tax advice — confirm with your accountant for material program volumes.
| Market | Framework | Status | Note |
|---|---|---|---|
| Germany | Sachbezug · § 8 EStG · €50 / month | Compliant | Closed-loop — Sachbezug-compliant within €50/month under § 8 EStG. |
| Netherlands | WKR vrije ruimte + kleine geschenkenregeling | Compliant | Past in WKR vrije ruimte; ook geschikt voor kleine geschenkenregeling voor klanten. |
| France | URSSAF chèque cadeau · €200 per event | Not in market | MediaMarkt no longer trades in France — use Fnac or Boulanger for the French market. |
| United Kingdom | Trivial benefits · £50 per gift | Not in market | No UK retail presence. |
| United States | Cash-equivalent fringe benefit · W-2 | Not in market | No US retail presence. |
Closed-loop — Sachbezug-compliant within €50/month under § 8 EStG.
Past in WKR vrije ruimte; ook geschikt voor kleine geschenkenregeling voor klanten.
MediaMarkt no longer trades in France — use Fnac or Boulanger for the French market.
No UK retail presence.
No US retail presence.
General information about gift card tax frameworks. Not tax advice; confirm with your accountant for material program volumes.
On gift.cards you only pay the face value — there are no platform or setup fees.
Ja — het saldo is in te wisselen in elke fysieke MediaMarkt-winkel én op mediamarkt.nl (of mediamarkt.de voor de Duitse kaart).
Ja. Het is een closed-loop in-kind card, dus het past in de WKR vrije ruimte zonder dat de medewerker er belasting over betaalt.
Nee, de Duitse en Nederlandse MediaMarkt-kaart zijn aparte SKU's. We leveren de juiste landelijke kaart per ontvanger.
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Free account, no setup, one invoice for the whole batch.